RMS CLOUD Global Senior Graphic Designer
I lead global design at RMS Cloud, shaping the brand’s visual identity and ensuring a seamless, customer-focused experience across all touch points. With a strong background in UX and marketing design, I balance aesthetics with functionality, always thinking about how users interact with our brand.
My work spans branding, campaigns, and digital experiences, where I strive to make complex ideas clear and engaging. I’m passionate about design that not only looks great but also enhances the customer journey, whether through intuitive visuals, streamlined communication, or a cohesive brand experience.
Global event campaigns
Stand designs, marketing collateral, video content and merchandise for every global event including CIAA Nationals, No Vacancy and ITB Berlin
IBE Redesign
I worked closely with the product team to redesign the IBE UI, an internal RMS component. Through extensive research, I improved usability, accessibility, and the booking experience. I created three template options, allowing clients to customise the interface to suit their brand.
Live release campaigns
Live releases are a key part of RMS and the marketing team, so we focused on creating designs that were both engaging and easy to read. I designed all collateral for the release, including emails, social media assets, a one-pager PDF, and landing pages, ensuring clear communication and brand consistency across all channels.
Website redesign
I led the design of a fully optimised, 500+ page multilingual website that exceeded performance expectations. The redesign significantly enhanced user experience, resulting in a substantial increase in domain authority and audience reach.
